Background
For over five years, Folio Films has partnered with the Elks National Foundation (ENF) to enhance engagement, boost donations, and drive participation in their key programs.
Goals
Increase Engagement: Enhance interaction on ENF's digital channels.
Boost Donations: Encourage more contributions from donors.
Promote Programs: Increase participation in the Hoop Shoot event and scholarship applications.
Approach
Compelling Stories: We produced videos highlighting the impact of ENF's initiatives, creating a strong emotional connection with the audience.
Targeted Campaigns: Data-driven video campaigns reached specific audience segments for maximum engagement.
Continuous Improvement: Ongoing analysis and feedback ensured strategies stayed aligned with ENF's goals.
Results
Engagement: Significant increase in social media interactions.
Donations: Noticeable rise in contributions from both existing and new donors.
Program Participation: Increased involvement in the Hoop Shoot event and higher scholarship applications.
Feedback
"Folio Films has transformed our outreach efforts, significantly boosting engagement, donations, and participation in our programs." - Elks National Foundation